Bauhaus & The New Typography

THE BAUHAUS AND THE NEW TYPOGRAPHY

“It is obvious,” wrote Aldous Huxley in 1928, “that the machine is here to stay. Whole armies of William Morrises and Tolstoys could not now expel it . … Let us then exploit it to create beauty- a modern beauty, while we are about it.” Ideas from all the advanced art and design movements were explored, combined, and applied to problems of functional design and machine production at a German design school: the Bauhaus. Twentieth-century furniture, architecture, product design, and graphics were shaped by the work of its faculty and students, and a modern design aesthetic emerged.

Bauhaus & New Typography

 

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